Thursday, June 18, 2009
Tuesday, June 16, 2009
Thursday, June 11, 2009
Thursday, June 04, 2009
Kumo is actually Bing
So here it is..... Microsofts newest challenger to the Google crown. Has it been worth the wait? Does it offer a different experience significant enough for us to abandon the engine we have come to love?
The answer will maybe take a while to come clear.
In the tale of two search engine launches we can see the difference that $100 of advertising spend can make. Wolfram Alpha launched in the middle of May amid much buzz and chatter, but it's daily traffic fell away quite quickly. Will Bing be able to buy loyalty with its millions?
The Grapg shows the only hard data available to date, namely Google search traffic for each engine on each day. The big difference is that when Bing numbers started to drop Microsoft threw more money at the advertising, and they look set to continue to do so for some time yet.
Will we find the search experience good enough to keep us there? Will Bing overtake Yahoo inside 5 years as is their target?
Time will tell. The most important question is this, will we, years from now be using the phrase
"Bing Me" rather than "Google Me"...........?
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