Good Links V Bad Links Part V

Ranking for multiple keywords is no harder that ranking for only two or three. The only difference is the time it will take and the volume of links required.

If you have a large list of keywords then it is important to split them up into related groups so that you can optimize a page for each group.

Once that is done it is just a matter of linking to the specific page with the relevant link text. This process is called deep linking and is a very valuable technique as the major SE's like to see sites with links going to several pages.